ACC Liverpool Announces Increase in Turnover as it Expands Workforce
ACC Liverpool, home to BT Convention Centre and Echo Arena, has announced an increase in turnover.
The Liverpool venue recorded a turnover of £14.5m compared to just over £13m for the previous 12 month period, for figures based on audited accounts for the year ended 31 March 2011.
ACC Liverpool also reported a net profit of just under a quarter-of-a-million pounds.
Bob Prattey, chief executive, said: “To experience an increase in turnover in the current climate is extremely encouraging, not only for ACC Liverpool but for the entire city region which benefits from our visitors and the events which we stage to the tune of £100m each year.
“Since opening in 2008, ACC Liverpool has established itself as a leading UK venue and a key player in the conference and meetings industry, with high-profile events including September’s Labour Party Conference proving that 2011 has been another fantastic year.
“The development of our Exhibition Centre in 2014 will allow us to target new regional, national and international markets to further aid our growth as a business and increase our economic strength and profile as a world-class city.”
In 2010/ 11, ACC Liverpool welcomed 655,032 people through its doors. Other high-profile events included the Liberal Democrat party conference, the National Union of Teachers annual congress, the British Dental Association and the NHS Confederation.
Outside of its flexible use for conference and exhibition clients, Echo Arena has hosted a variety of performances by artists including Rod Stewart and Rihanna, comedian John Bishop, a 22-day run of the hit musical Mamma Mia!, the 15th Anniversary Mobo Awards and Channel 4’s Famous and Fearless.
The news comes as ACC Liverpool announces the expansion of its workforce with a senior appointment.
Nicky Hunter joins the marketing team as PR and communications manager as it takes the function in-house for the first time since opening in 2008.
Hunter, 34, was previously senior account manager at North West PR agency Paver Smith. She also has more than eight years’ experience as a journalist at regional and national titles including the Liverpool Echo and Sport Newspapers.
Her role will include developing the national and international profile of ACC Liverpool and its expansion.
Michelle Kemp, head of marketing, said: “We plan to build on our reputation throughout 2012 and beyond and are confident that Nicky will bring a renewed focus to our plans to drive ACC Liverpool forward as well as having the experience to promote our expansion plans.
“We had 2,000 journalists here on site for the Labour Party Conference alone and having Nicky on board will allow us to capitalise on major opportunities of this nature as well as allowing us to further support our clients and their events.”
ACC Liverpool has hosted more than 900 events, contributed over £500m economic benefit and brought more than 2.25m people to the city since opening in January 2008.